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Does RCS deliver ROI? We have some answers
It's no easy task to follow the likes of Alastair Campbell, political strategist and communicator extraordinaire, but our Chief Insight Analyst Nick Lane (AKA 'The man with the numbers'), did just that, speaking in the keynote analyst slot at the MEF's RCS World event[Read More]
CPaaS Examples And How It Can Improve Customer Service
Communications Platform as a Service, or CPaaS, is one of the fastest growing communication industries. Mobilesquared’s research indicates that CPaaS could have been worth $10.7 billion in 2021, could be worth $15.2 billion in 2022, and could increase to a huge $30.2 billion by the[Read More]
What Is Rich Business Messaging?
Rich business messaging (RBM) is a messaging platform which allows businesses to engage with their customers relating to customer service, transactions, and other matters. It is delivered to users through their mobile service provider. SMS/Text messaging has just as rapidly gained popularity in consumer-to-business[Read More]
CPaaS; Technology Of The Future?
As companies seek closer contact with their customers and move towards the cloud, more and more enterprises are on the hunt for a single platform to manage all of their communication needs and improve their customer experience. This is projected to lead to boom[Read More]
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