WHATSAPP SUBSCRIPTION
(Published April 2024)
With nearly 3 billion users, WhatsApp is the largest rich messaging platform in the world, making it the ideal channel for enterprises and brands to engage with customers. In 2023 enterprise and brand adoption of WhatsApp Business started growing, and this will only accelerate from 2024 onwards.
This subscription provides detailed insight, analysis and forecasts on WhatsApp Business API (serving medium and large brands only), from the #1 global business messaging analyst company. Plus traffic data for WhatsApp Business App, the free service only available to small and micro businesses.
A 12-month subscription costs £4,990 and includes:
- Executive summary
- 70-page interactive analyst report
- 3+ million country-level data points across 200 markets
- Subscriber-only analyst briefings
- Annual data updates
![WhatsApp Update_Apr 2024 WhatsApp Business Messaging report - monetising the world's biggest rich messaging platform with the WhatsApp Business API, 2018 to 2027.](https://www.mobilesquared.co.uk/wp-content/uploads/2024/04/WhatsApp-Update_Apr-2024-.png)
![Screenshot 2024-04-15 at 19.41.20 A WhatsApp Business 2018 to 2027 diagram comparing CPaaS providers who still trust SMS compared to those who are backing WhatsApp.](https://www.mobilesquared.co.uk/wp-content/uploads/2024/04/Screenshot-2024-04-15-at-19.41.20.png)
![Screenshot 2024-04-15 at 19.36.55 A Whatsapp Business 2018 to 2027 report showing total Whatsapp Business traffic by type with an analysis of the traffic.](https://www.mobilesquared.co.uk/wp-content/uploads/2024/04/Screenshot-2024-04-15-at-19.36.55.png)