The A2P SMS market is facing significant disruption, with traffic projected to decline by 22.8% by 2030. This White Paper provides a concise overview of Mobilesquared’s latest A2P SMS [...]
Understand the key trends, growth drivers, and monetisation opportunities shaping WhatsApp Business in this free White Paper. As businesses increasingly prioritise conversational engagement, commerce, and customer care, WhatsApp is [...]
Understand the 3 key steps to safeguarding A2P SMS as a primary revenue channel in this free White Paper. The A2P messaging landscape is at a critical juncture. As [...]
In July, Mobilesquared hosted a workshop (in partnership with Mada) focused on building a more sustainable messaging market for the long term. Messaging experts from 30 mobile operators from around [...]
Much of the discussion throughout the messaging industry over the last 18-24 months is of the demise of the A2P SMS marketplace. But we're flipping that narrative to explore what [...]
When the going gets tough, the tough get going. This is probably the best way to summarise the latest partnership between GTC and Mobilesquared. Gray roots, flash calling, AIT, [...]
London, UK—[May 8, 2024]—Mobilesquared and Global Telco Consult (GTC) have announced a strategic partnership to deliver unparalleled messaging intelligence and consultancy services to Mobile Network Operators (MNOs), platform providers, and [...]
Updated 07/01/2025 To maintain a good relationship with your customers, regularly keeping in touch with them is one of the smartest things you can do. Considering in 2025 'the number [...]
SMS has become a formidable method of communication for businesses to reach and communicate with customers. In the realm of SMS business communication, there are numerous types of SMS messages [...]
Updated on 20/06/25 SMS remains one of the most popular messaging channels for consumers and businesses alike. While businesses using SMS as a messaging channel for promotional purposes is not [...]
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