Free Presentations2025-11-13T15:51:05+00:00

Free Presentations

Our analysts regularly present our forecasts and analysis at global messaging events including SMS World, Mobile Ecosystem Forum, World Telemedia, WAS and Mobile World Congress. You can view some of our recent presentations below. Sign up below to be notified when new data is available.

The Latest Trends in Business Messaging: Client Update

This presentation provides an overview of Mobilesquared’s latest messaging market insights, recent developments, early findings from the Mobile Identity outlook, upcoming research and 2026 plans

ITW Analyst Keynote: 2025

What steps can the global business messaging market take to ensure longevity

MWC25 MEF Global Forum: Analyst keynote

Our perspective on the key challenges facing the messaging market in 2025 and beyond.

MWC25 Messaging Panel: 2024 in review

Has the industry taken effective steps to combat fraud in 2024, and who are the go-to companies cleansing the market in 2025

Mobilesquared Client Update: 2025 Research Overview

Go behind the scenes on our research roadmap, methodology and key forecasts for 2025

RCS Webinar: Is Apple the answer?

This webinar, broadcast on 17/9/24, explored the impact of Apple on RCS, with highlights from our new market forecasts to 2028.

SMS World 2024: Analyst keynote

Opening keynote presentation, crunching our numbers and taking the temperature of the messaging market

Mobile Operator Analyst Briefing

Presented at MEF Connects Business Messaging on 25th April 2024

MWC 2024: Analyst keynote

Presented at MEF Global Forum on 26th February 2024

Has WhatsApp got its business pricing wrong? Presentation.
Safeguarding the future of internal SMS: Then and now presentation.

Overview of the global AIT Threat

Presented at the MEF Global Forum on 25th February 2024

SMS Identity & Authentication

Presented at the GSMA Identity Seminar, MWC, 27th February 2024

The rise and fall of OTP SMS presentation.

What is the Messageverse?

An overview of the messaging landscape and opportunities.

CPaaS: The view to 2026

An outline of some of our key CPaaS forecasts and market challenges to 2026.

CPaaS: 2020 to 2026 - The path to brand and consumer engagement presentation.

Most Recent Articles

Capacity Middle East | February 2026 | Book a Meeting

February 1st, 2026|Comments Off on Capacity Middle East | February 2026 | Book a Meeting

Connect with Mobilesquared at Capacity Middle East 2026 The Mobilesquared team is pleased to announce that we will be attending Capacity Middle East 2026 in Dubai from 10th-12th February. Mobilesquared's team of dedicated analysts[...]

Exclusive Mobilesquared Client Webinar

January 30th, 2026|Comments Off on Exclusive Mobilesquared Client Webinar

Join our exclusive Mobilesquared client-only session on Thursday, 19th February 2026, at 2 PM GMT to gain: - Key insights from our latest messaging market data - Analysis of recent market developments - An early[...]

MWC Client Workshop 2026

January 30th, 2026|Comments Off on MWC Client Workshop 2026

Mobilesquared will once again kick-off MWC with an exclusive event for clients, including the launch of a number of products and industry initiatives, while also outlining our exciting plans for 2026. This 90-minute session[...]

The MWC 2026 Executive Curtain Raiser

January 29th, 2026|Comments Off on The MWC 2026 Executive Curtain Raiser

Kick-Off MWC 2026 in Style When: Sunday, March 1st from 17:00Join our MWC Barcelona 2026 kick-off networking event, sponsored by Kigen, Simetric, Stacuity, Syniverse and Vodafone IoT. Join us on the eve[...]

MNO Monetisation Workshops at WAS #23

January 29th, 2026|Comments Off on MNO Monetisation Workshops at WAS #23

How Can Operators Best Optimise & Grow Revenues as the Wholesale Landscape Evolves? Join the WAS workshops from Mobilesquared and Kaleido on Monday, 23rd March, for an afternoon of rich insight and open sharing[...]

MWC 2026 | Book a Meeting

January 28th, 2026|Comments Off on MWC 2026 | Book a Meeting

Connect with Mobilesquared at MWC 2026 The Mobilesquared team is thrilled to announce that we will once again be attending GSMA MWC 2026 in Barcelona, Spain, from the 2nd-5th March 2026. Our team of dedicated analysts[...]

FAQs

How does Mobilesquared carry out research into the business messaging market?2025-01-12T13:49:04+00:00

We conduct in-depth business messaging market research, interviewing around 300 companies annually across the messaging ecosystem. We also run surveys on key topics and collaborate with mobile operators who share anonymised mobile insight data.

Our work with key trade bodies and industry forums keeps us ahead of developments. Combining diverse source insights with annual findings over the last ten years has led to the Messageverse—a data universe of over 70 million data points that our customers can access freely.

Which countries does Mobilesquared research cover?2025-01-12T13:45:58+00:00

Our research spans 200 countries worldwide, providing forecast and actual data for each country.

Which messaging channels does Mobilesquared research cover?2025-01-12T13:38:56+00:00

We publish market analyst and data reports on A2P SMS, WhatsApp, CPaaS, RCS/RBM, and data soley for Facebook and Viber. Our messaging market reports cover topics like AIT, OTP, and A2P SMS fraud. View examples of our reports here.

How can I buy your research?2025-01-12T13:37:03+00:00

Access our research through an annual subscription for in-depth intelligence by channel, as a snapshot country-specific data report, or as bespoke intelligence, like whitepapers or workshops.

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